According to the Walmart survey of African American parents, at the top of their agenda is making sure that there’s room in the budget for their kids’ gifts. Some other survey findings include:
Kids are the priority this season with the majority of parents noting that buying gifts for their kids is more important vs. buying gifts for adults.
Nagging definitely works! Parents surveyed revealed that nagging is the most persuasive technique for kids to get whatever toy they want for Christmas.
Close to half of parents wait to open gifts on Christmas Day, meaning the rest give their kids a sneak on Christmas Eve.